Polar bear fever endangered species turns ad icon
(eVideo)
Published
New York, N.Y. : Infobase, [2009], c2008.
Status
Description
Loading Description...
Also in this Series
Checking series information...
More Details
Format
eVideo
Language
English
Notes
General Note
Encoded with permission for digital streaming by Infobase on June 03, 2009.
General Note
Classroom Video On Demand is distributed by Infobase for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Restrictions on Access
Access requires authentication through Classroom Video On Demand.
Description
The polar bear is treading on thin ice. As its frozen habitat melts away, the iconic white bear has become the standard bearer of the environmental movement. This program explores the polar bear's global appeal as a brand through the work of photographer Norbert Rosing, whose captivating images have been used by both a lobby against oil exploration and a producer of crude oil; Sarah Robertson, the filmmaker behind the cinematic documentary Arctic Tale; renowned wildlife biologist Andrew Derocher; and a host of others, including zookeepers, politicians, marketing mavens, and advertising giants. An intriguing resource for both marketing and environmental science courses.
System Details
Mode of access: Internet.
System Details
System requirements: Classroom Video On Demand playback platform.
Language
Closed-captioned.
Citations
APA Citation, 7th Edition (style guide)
(20092008). Polar bear fever: endangered species turns ad icon . Infobase.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)20092008. Polar Bear Fever: Endangered Species Turns Ad Icon. Infobase.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Polar Bear Fever: Endangered Species Turns Ad Icon Infobase, 20092008.
MLA Citation, 9th Edition (style guide)Polar Bear Fever: Endangered Species Turns Ad Icon Infobase, 20092008.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
289f3f66-6aba-a577-c12c-58bf94c4ccc8-eng
Grouping Information
| Grouped Work ID | 289f3f66-6aba-a577-c12c-58bf94c4ccc8-eng |
|---|---|
| Full title | polar bear fever endangered species turns ad icon |
| Author | canadian broadcasting |
| Grouping Category | movie |
| Last Update | 2023-01-17 14:42:32PM |
| Last Indexed | 2024-07-02 23:08:04PM |
Book Cover Information
| Image Source | classroomVideoOnDemand |
|---|---|
| First Loaded | Nov 13, 2023 |
| Last Used | Feb 6, 2024 |
Marc Record
| First Detected | Dec 28, 2010 12:00:00 AM |
|---|---|
| Last File Modification Time | Jan 17, 2023 02:46:42 PM |
MARC Record
| LEADER | 03190ngm a2200469Ia 4500 | ||
|---|---|---|---|
| 001 | 100040076 | ||
| 003 | CVOD | ||
| 005 | 20120926151047.0 | ||
| 006 | m||||||||c|||||||| | ||
| 007 | cr|cnannnuuuuu | ||
| 007 | vz|czazuu | ||
| 008 | 101228s2009||||nyu044||||||||o|||vleng|d | ||
| 028 | 4 | 0 | |a 40076|b Infobase |
| 035 | |a 100040076 | ||
| 035 | |a (OCoLC)712802315 | ||
| 040 | |a AzPhAEM | ||
| 041 | 1 | |a eng|j eng | |
| 245 | 0 | 0 | |a Polar bear fever|h [electronic resource (video)] :|b endangered species turns ad icon /|c Canadian Broadcasting Corporation. |
| 246 | 3 | |a Endangered species turns ad icon | |
| 260 | 3 | |a New York, N.Y. :|b Infobase,|c [2009], c2008. | |
| 300 | |a 1 streaming video file (44 min.) :|b sd., col., digital file. | ||
| 500 | |a Encoded with permission for digital streaming by Infobase on June 03, 2009. | ||
| 500 | |a Classroom Video On Demand is distributed by Infobase for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware. | ||
| 505 | 0 | |a Polar Bears: Star Attractions (2:53) -- Scientific Study of Polar Bears (3:15) -- Polar Bear: Poster Child for Environment Awareness (3:08) -- Universal Appeal of Polar Bears (3:31) -- Polar Bear: Symbol for Climate Change (1:29) -- Polar Bear: Advertising Icon (3:06) -- Polar Bear Photography (5:11) -- Movie with a Message (4:38) -- Polar Bears Need Help (2:50) -- Polar Bear vs. Inuit Culture (2:48) -- Crusade to Save the Polar Bears (3:33) -- Global Support for Polar Bears (4:53) | |
| 506 | |a Access requires authentication through Classroom Video On Demand. | ||
| 520 | |a The polar bear is treading on thin ice. As its frozen habitat melts away, the iconic white bear has become the standard bearer of the environmental movement. This program explores the polar bear's global appeal as a brand through the work of photographer Norbert Rosing, whose captivating images have been used by both a lobby against oil exploration and a producer of crude oil; Sarah Robertson, the filmmaker behind the cinematic documentary Arctic Tale; renowned wildlife biologist Andrew Derocher; and a host of others, including zookeepers, politicians, marketing mavens, and advertising giants. An intriguing resource for both marketing and environmental science courses. | ||
| 538 | |a Mode of access: Internet. | ||
| 538 | |a System requirements: Classroom Video On Demand playback platform. | ||
| 546 | |a Closed-captioned. | ||
| 588 | |a Title from distributor's description. | ||
| 650 | 0 | |a Advertising campaigns. | |
| 650 | 0 | |a Biodiversity|x Conservation. | |
| 650 | 0 | |a Branding (Marketing) | |
| 655 | 0 | |a Educational films. | |
| 655 | 0 | |a Internet videos. | |
| 655 | 7 | |a Videorecording.|2 local | |
| 710 | 2 | |a Canadian Broadcasting Corporation. | |
| 710 | 2 | |a Films for the Humanities & Sciences (Firm) | |
| 710 | 2 | |a Infobase. | |
| 776 | 0 | 8 | |i Originally produced: |t Polar Bear Fever |d Canadian Broadcasting Corporation, 2009|z 9781608250943 |
| 856 | 4 | 0 | |z Part of the Classroom Video On Demand collection.|u https://cvod.infobase.com/PortalPlaylists.aspx?xtid=40076&wID=277820 |
| 856 | 4 | 2 | |z Cover image|u https://cdnsecakmi.kaltura.com/p/1067292/sp/106729200/thumbnail/entry_id/0_3ndjv1jj/version/100001/width/88 |