Sales: Customer Success.
(eVideo)

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Published
Carpenteria, CA linkedin.com, 2017.
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Format
eVideo
Language
English

Notes

General Note
10/04/201712:00:00AM
Participants/Performers
Presenter: Robbie Kellman Baxter
Description
Learn why "customer success"—a service approach that goes beyond sales and marketing—is the key to maximizing customer lifetime value.
Description
Customer success is a new field that goes beyond the more traditional sales, marketing, and customer support. Teams are being created to manage the customer life cycle and drive adoption, renewals, upselling, and advocacy. Customer success is one of the hottest B2B trends since the advent of the subscription business model. This course goes over the key components of customer success, or CS, including how CS fits into SaaS, membership, and service-oriented models—businesses that depend on long-term relationships to maximize customer lifetime value. Learn how it's different from customer support, what makes a successful CS sales professional and CS leader, and how to align CS with the larger organization.
System Details
Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.

Citations

APA Citation, 7th Edition (style guide)

Kellman Baxter, R. (2017). Sales: Customer Success . linkedin.com.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Kellman Baxter, Robbie. 2017. Sales: Customer Success. linkedin.com.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Kellman Baxter, Robbie. Sales: Customer Success linkedin.com, 2017.

MLA Citation, 9th Edition (style guide)

Kellman Baxter, Robbie. Sales: Customer Success linkedin.com, 2017.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

Staff View

Grouped Work ID
5a6bc0a4-647d-846c-83e7-732e6d801684-eng
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Grouping Information

Grouped Work ID5a6bc0a4-647d-846c-83e7-732e6d801684-eng
Full titlesales customer success
Authorkellman baxter robbie
Grouping Categorymovie
Last Update2024-06-24 15:56:06PM
Last Indexed2024-07-06 23:43:18PM

Book Cover Information

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First LoadedJul 20, 2022
Last UsedJun 30, 2024

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First DetectedAug 03, 2021 02:25:01 PM
Last File Modification TimeJun 24, 2024 04:03:26 PM

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